Brand Relaunch | Mettle Cycling

Maximalism at it’s most triumphant. I took the Mettle brand and shifted it from the premium, expensive, domestically handmade, and ethically sourced product maker to what it was never supposed to be… a cheap sticker company. It’s about fun, not profit (I have no idea how to make a profit).

I create a 1 drop at a time in limited quantities and then move on once that sells out (it’s never sold out).