ADIDAS WOOD U | Iovine & Young Acadamy @ USC

Digital | January 2022 [Agency Producer]

From Rolling Stone:

After revolutionizing music and tech, Jimmy Iovine and Dr. Dre are taking on America’s public school system, one step — and pair of shoes — at a time.

The two have teamed up with Adidas and the PENSOLE Design Academy to launch a new education program in South Los Angeles that blends fashion, technology, and entrepreneurship for what the group has dubbed “an entirely new way of learning.” The new curriculum is pioneered by the Iovine and Young Academy, the USC school founded by Iovine and Dre (real name Andre Young), and will be available throughout L.A. County.

As an initial step in their new partnership, Adidas and the Iovine and Young Academy hosted a series of workshops, called “Wood U,” for students to design their own apparel and footwear line. Students worked alongside rapper and Inglewood native D Smoke over the last few months and their pieces will be available in select Adidas LA stores on Feb. 7.

For more on the inspiration and collection, visit www.adidas.com

 

Black Ambition | Adidas, Pharrell, iamOther

Digital | December 2020 [Agency Producer]

https://blackambitionprize.com/

BLACK AMBITION is a set of Prizes to fund bold ideas and companies led by Black and Latinx entrepreneurs.

BLACK AMBITION is reducing barriers to capital, and bridging the wealth gap through entrepreneurship.

BLACK AMBITION provides applicants with resources and access to a network of business leaders.

BLACK AMBITION joins the wave of efforts to open opportunity for Black and Latinx founders.

BLACK AMBITION, these are united stakes.

WHOPPER LUST | Burger King

Direct TV Broadcast Commerical | June 2011 [Lead Producer]

CP+B's last work for BK, this channel on Direct TV generated over 10,000 of collective viewing... Just to win a whopper. Winner of a Gold Pencil.

PRESS: CREATIVITY pick of the day || ADWEEK || The Denver Egotist

 

LEAVE IT ON THE ROAD - THE BIG LAP

This year's Leave It On The Road journey went to Ireland to raise money for Pancreatic Cancer Research. This is a video I shot in secret and then produced/edited for a talk at Rapha SF.

Conor Brady grew up in Ireland, where his father Bill would leave every August on a two week ride around the country. A ride he called "the big lap." Bill Brady lost his battle with pancreatic cancer in 2013, and Conor never got to share that ride with him. In the summer of 2017, Conor pieced together his father's route from his old maps, and he and the Leave It On The Road crew set out to recreate The Big Lap, riding 1,000 miles in 10 days to raise donations for the Hirshberg Foundation for Pancreatic Cancer. To date Leave It On The Road has raised over $100,000 for cancer fighting non-profits by planning epic rides with purpose. Learn more and get involved at leaveitontheroad.com Music by Chase Duncan Kerby

ATOMIC WINTERLAB

A test video for selling new products on Skiingmag.com. Written, shot and edited by me in 5 hours!

WARREN MILLER'S DYNASTY | Partner Video

Teaser for venues to carry the film in their area.

NCAA ON DEMAND

Teaser for NCAA On Demand March Madness footage, owned and licensed by Thought Equity Motion.

NCAA ON DEMAND

Edit for NCAA On Demand

TEM FINANCIAL | Mock edit with stock footage

Written and edited by me.

STORYLINE SHOW REEL

Edit using cohesive footage shot with the purpose of providing a large consistent library to choose from for larger campaigns with no budget for original content. This was a new product for Thought Equity Motion and original content creation.

SONY SHOW REEL

My edit for this footage collection

ESTABLISHING SHOTS REEL

VOD TEASER

Motion Graphics and edit